TO CREATE IS TO LIVE

Graphic design, illustration, and animation studio by Leticia Arriaga, dedicated to giving life to your ideas through creative and useful proposals for your projects.

Hola!

My name is Leticia, and I’m a Mexican artist and designer currently living in Zurich, Switzerland. I feel incredibly lucky to work with clients from all over the world.

I created my studio, Loluum, as a space to explore my style, stay inspired, and bring meaningful ideas to life. Rooted in nature, animals, spirituality, and my Mexican heritage, my work is colorful, playful, and uniquely crafted with heart.

I like to call this space a Creative Studio—because beyond making beautiful designs for you, I’m here to create something new, thoughtful, and truly aligned with your vision. I’m proud to have collaborated with many businesses, companies, and entrepreneurs, helping them express who they are through design.

Thank you for being here.

Some of my projects

Click on the image to learn more

Sales Oracle

Cover and Chapter’s illustrations

Kiwi Networks
Internet provider

Logo amimation

Neuroeduca

Educational board game for children

Lazarena Jewelry

Branding

Flamingo

Personal work

Heilen
Microblading

Branding

Mar Carpio
Yoga & Mindfulness

Branding

Tazza Coffee

Branding

Tribu de soles
Meditative singing

Illustrations

Secret Owl Society by Michelle Rohr

Illustrations

Promo Espacio & Link

Animation | Motion graphics and 3D

Otterina

Children’s book illustrations

Birds

Personal work

Idesa
Chemical industry

3D animation video and graphics for 60 anniversary

OAK 58
Luxury apartments

Logo animation

Grandma’s good tips

3D animation intro for content section

Nuupi
Low sugar and
fructose candy

Branding

Xkanda
Mexican artisans & manufacturers 

Branding

What do you want to create today?

My objective is to provide you with the tools—and the confidence—to grow your business.

I help you get to the heart of your vision and transform that energy into a real project.

It’s an exciting, full-circle process with one big goal:
to attract like-minded customers and help your business connect, grow, and thrive.

Tell me about your project—I’d love to hear your ideas.

Testimonials

Happy Clients!

Intuition & inspiration

As we trust in our desires, we feel inspired to create, to manifest, keeping ourselves in motion always towards growth